Addis Ababa
Yemsrach Abera and Family General Trading PLC
The Sales and Marketing Manager oversees the overall operations related to products, services, marketing, sales, accessibility and customer satisfaction. The manager shall report to the Deputy CEO for Operations; and performs leadership roles based on the following management functions:PlanningSetting marketing and sales goal of the company's products and servicesDetermining time to achieve the product and service goals by considering the company's capacity, market and other environmental conditionsDevelop promotion, distribution and sales strategies and plans to achieve the set product and service sales goals.Shaping business models and processes by which decisions are made for higher profitability.OrganizingSetting up the overall product and service distribution structure to achieve the company's product and service sales goalsAllocating human and other resources working in S&M structure and putting them in their right workplaceDistributing and allocating organization's products and services sales goals evenly to the respective selling pointsImplementing organization's S&M work-process based on the ERP structureDetermining the relationship and flow of information between different departments.LeadingMotivating the company's S&M and distribution staff to achieve the company's sales targetMaking the necessary positive impact on the company's sales and distribution staff to achieve the sales goal of the companySurveying appropriateness of company’s ERP scheme against sales and distribution strategy.ControlingMonitoring whether the organization's product and service sales activities are being carried out in a way that fulfills the organization's objectives and achieves its goals so as to take corrective measures when necessaryMonitoring and reminding the concerned parties whether the sales and distribution activities set out in the organization's strategic plan are being carried out according to set  scheduleTaking measures to ensure the continuity of the activities being carried out according to the sales and distribution goals narrated in the annual and the strategic plan.Evaluation and ReportingEvaluating company's S&M performance at every phase of production plan (year)Receiving timely reports from supervisors; develop, compile and submit timely reports periodically to company's higher level official.Accountabilities of Sales & Marketing ManagerAdvertising the company's products and services as well as introducing new products and services to the marketStudying target market, customers’ needs, and market trends; recommending on company's marketing and sales directionSetting company's product and service sales and marketing goalsShaping the company's sales lines and directionsPreparing sales performance plans and assigning them to each selling point and outletPreparing the budget needed to achieve the sales and marketing goals of company's products and servicesRecruiting, training, organizing, assigning and controlling human resources needed to achieve the sales and marketing goals of company's products and servicesMonitoring and controlling sales of each selling point and outletMotivate and inspire the sales staff to hit sales targetMaintaining relationships with important customers by making regular visits and creating other opportunities - considering the special needs of customersUpdating oneself and the work department with advanced knowledge – making use of education and training opportunities such as conferences, seminars and workshops organized for manufacturing industriesStudying the company's sales and marketing performance, market trends, and presenting timely reports to the Operations, Vice CEOPerforming other duties assigned to by Operations, Vice CEO.